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Homebuyer Privacy Just Got a Big Upgrade

  • Writer: Meredith Fire-Hess
    Meredith Fire-Hess
  • Sep 9
  • 2 min read

Good news for homebuyers (and the pros who serve them): most “trigger leads” are finally on their way out.


On September 5, 2025, the President signed the Homebuyers Privacy Protection Act (H.R. 2808). The new law reins in the practice of credit bureaus selling a borrower’s info the moment a mortgage credit pull happens—often leading to a flood of spam calls and texts. The law takes effect March 5, 2026. NARHousingWire


What changes in 2026

Starting March 5, 2026, credit bureaus cannot sell a mortgage shopper’s data unless one of these narrow exceptions applies:


  • Your current mortgage company (originator or servicer)

  • Your bank or credit union where you already have an account

  • You explicitly opt in (consent) to be contactedThese guardrails are now baked into federal law to curb abusive trigger leads and protect consumers. Financial Services CommitteeInman


Why this matters

Buying or refinancing a home is stressful enough. This law helps by:

  • Reducing unwanted calls/texts/emails after a credit check

  • Restoring control over who gets your information

  • Creating a fairer playing field for borrowers and ethical lenders alike HousingWireMortgage Professional


What you can expect before the effective date

Between now and March 5, 2026, the old rules still largely apply—but the end is in sight. Industry groups, consumer advocates, and regulators have welcomed the change, and lenders are preparing for the transition now. Dodd Frank UpdateInman



Bottom line

This is a win for privacy and a win for transparency. When you apply for a mortgage in 2026 and beyond, your information stays where it belongs—with you and the trusted financial partners you choose. NAR


We’re here to help

If you’re planning a purchase or refinance in Florida or Maine, and want a quiet, no-pressure process with clear options, we’ve got you.

Blue Stripe MortgageFrom Palms to Pines, Mortgages Made Easy.


(Sources: National Association of REALTORS® announcement; HousingWire coverage; U.S. House Financial Services summary; Inman industry report.) NARHousingWireFinancial Services CommitteeInman



Serving Florida and Maine statewide, specializing in Central Florida and Southern Maine.

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Jeff Hess NMLS: 275198

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We’re Meredith and Jeff Hess, a husband and wife mortgage broker team helping families across Florida and Maine achieve homeownership with ease. With deep roots in Winter Garden and Scarborough, we know the local markets, and we bring that personal insight to every loan we handle.

 

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